THE COMPANY:
Hasbro is a global leader in children’s and family leisure time entertainment products, with brands and products, such as Monopoly, Scrabble, Transformers, G.I. Joe, Easy-Bake Oven and Play-Doh, that provide the highest quality and most recognized play experiences in the world.

MY WORK:
I grew up playing with G.I.Joe. That's why I was so excited to get this assignment. I designed the packaging you see here, as well as the cards and stickers shown. Unlike most properties, G.I.Joe 'Sigma 6' was still in development when I received the assignment. Hasbro had yet to release a style guide. Throughout development we worked closely with Hasbro and played a large part in flushing out the property.

CLICK HERE TO RETURN TO IMAGES